Everybody! This is important. In a few days, these forums will be moving over to using the totally sweet Discourse platform. To ensure this migration happens smoothly with no loss of content, these forums are currently in a read-only mode. I do apologize for the inconvenience.

There is never a good time to turn the forums off for an extended period of time, but I promise the new forums will be a billion times better. I'm pretty sure of it.

See you all on the other side in a few days, and if you have any (non-technical) questions, please e-mail me at kirupa@kirupa.com. For technical questions, try to find a tutorial that corresponds to what you are looking for and post in the comments section of that page.

Cheers,
Kirupa

Page 1 of 2 12 LastLast
Results 1 to 15 of 18

Thread: FLASH! Yay Or Nay?!?

  1. #1

    FLASH! Yay Or Nay?!?

    Hey all!

    This is a question for all you Flash marketing guru's out there.

    I'm trying to talk my boss into incorporating Flash in our email promos & adverts. The thing is, he is all about the number crunching and would like me to present some actual facts & figures to prove that a flash promo would attract more of our customer demographic. I.E. - Older woman 45-75 years old with extra spending cash. We sell a number of products ranging from Jewelry / Apparel / Home Decor / Spoof Products / etc.. etc... Pretty much you name, we sell it. The promo's we design are pretty straight forward - HTML / JPEG email. He feels that this really wouldn't be the demographic worth trying to impress with animation or interactivity.

    What's your guys take on this?

    Can anyone direct me to resources to help me make an argument for Flash?

    Can Flash be incorporated in Email promo's?

    Do you know other companies that use flash promo's with this demographic?

    Any help with this guys would be great!
    Lets further the cause for Flash!

    > j

  2. #2
    And these are all E-mailed to protential buyers? You will get a better market with strait forward images and a a very clean layout than with flash.

    I with your boss on this one.

    Join #kirupa | Click the under my Username | CL | Jeff

  3. #3
    TheCanadian's Avatar
    10,305
    posts
    Noo doot aboot it, eh?
    A lot of e-mail programs (such as Outlook and Hotmail) will block images and other content (including SWF's).
    Proud Montanadian
    We tolerate living and breathing. And niches.

    Name Brand Watches

    Maybe getTimer() or TweenMax is the answer to your problem . . .

  4. #4
    How do you feel about animated Gif files?

    Quote Originally Posted by Templarian
    And these are all E-mailed to protential buyers? You will get a better market with strait forward images and a a very clean layout than with flash.

    I with your boss on this one.

  5. #5
    Templarian,

    In response, yes!
    The target is potential buyers - women 40ish and up!

    Quote Originally Posted by Templarian
    And these are all E-mailed to protential buyers? You will get a better market with strait forward images and a a very clean layout than with flash.

    I with your boss on this one.

  6. #6
    Animated gifs are good when set at a steady interval. you dont want to give these older ladies cesures.

    Join #kirupa | Click the under my Username | CL | Jeff

  7. #7
    Yeah,

    That would be bad.
    Do animated Gif's work in email promo's ?

    Quote Originally Posted by Templarian
    Animated gifs are good when set at a steady interval. you dont want to give these older ladies cesures.

  8. #8
    gif's? i'd rather use flash

  9. #9
    ^Its blocked in a ton of emails though. I've never seen flash in an email only images.

    Join #kirupa | Click the under my Username | CL | Jeff

  10. #10
    TheCanadian's Avatar
    10,305
    posts
    Noo doot aboot it, eh?
    Actually both get blocked, all non-text content usually - it will also usually have a little warning asking if you want to download the content. For non-computer type people this probally seem quite alarming.
    Proud Montanadian
    We tolerate living and breathing. And niches.

    Name Brand Watches

    Maybe getTimer() or TweenMax is the answer to your problem . . .

  11. #11
    I wouldn't use images or flash (definitely not Flash).

    I suggest looking into designing CSS for email. I think there was a great A List Apart article on it a while back.


    K-Emmys-06: Best Footer; and K-Emmys-06: Most Active Member

  12. #12
    Quote Originally Posted by nokrev
    I wouldn't use images or flash (definitely not Flash).

    I suggest looking into designing CSS for email. I think there was a great A List Apart article on it a while back.
    As much as I love flash and Grpahics, I hate emails with too many graphics. I prefer a well designed CSS/text (minimal static images) email would be better for me IMO. Nokrev's link is a goody

  13. #13
    Thanks


    K-Emmys-06: Best Footer; and K-Emmys-06: Most Active Member

  14. #14
    Nokrev,

    Thanks for the link!
    Do you happen to recall what the article name was?

    Regardless - this will come in handy!
    I appreciate all your guys responses on this.
    Sharing allot of good info here!

    Quote Originally Posted by nokrev
    I wouldn't use images or flash (definitely not Flash).

    I suggest looking into designing CSS for email. I think there was a great A List Apart article on it a while back.
    Last edited by yolkSac; April 8th, 2006 at 03:45 PM.

  15. #15
    1,613
    posts
    Registered User

    off topic:
    -------------------------

    How do you get Nokrev to Nokrez?


Page 1 of 2 12 LastLast

Thread Information

Users Browsing this Thread

There are currently 1 users browsing this thread. (0 members and 1 guests)

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  

Home About kirupa.com Meet the Moderators Advertise

 Link to Us

 Credits

Copyright 1999 - 2012